KISS Invested $200 Million In Avatars

Kiss Perform During Summer Festival In Quebec City
KISS basist Gene Simmons (L), lead guitarist Tommy Thayer (C) and lead singer Paul Stanley perform during the Summer Festival in Quebec City July 16, 2009. REUTERS/Mathieu Belanger (CANADA ENTERTAINMENT IMAGES OF THE DAY)

Chattanooga, TN – The Pulse:

During a meet and greet, Gene Simmons talked about the new KISS avatars. He said, “They’re gonna get better, that animated stuff. There’s so much being planned, even beyond my comprehension. But they’re spending about $200 million to take it to the next level.”

Earlier this month, the band announced “new era” during their final concert at Madison Square Garden.

As Gene put it, because of the avatars… “ We can be forever young and forever iconic.”